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Old 06-04-2010, 09:43 AM   #1
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Lichtsinn Motors Earns 2010 Circle of Excellence from Winnebago Industries

LICHTSINN MOTORS Earns 2010 Circle of Excellence Award from Winnebago Industries

June 4, 2010, Forest City, IowaLichtsinn Motors of Forest City has been recognized as a 2010 Circle of Excellence winner by Winnebago Industries, Inc. To be honored as a Circle of Excellence dealer, Lichtsinn Motors excelled in customer satisfaction.

Winnebago Industries established the industry’s first dealer excellence program in order to recognize select dealers for excellence in customer satisfaction. Lichtsinn Motors has received this award each year since 1994. (16 consecutive years)

“Winnebago Industries is pleased to recognize 109 outstanding dealers with this year’s Circle of Excellence award,” said Winnebago Industries Vice President of Sales and Marketing Roger Martin. ““Dealerships earning this award have proven their commitment to providing customers with a total RV experience – knowledgeable sales personnel, qualified service technicians and quality warranty and after-market service support. For RVers, that attention to detail and care is important and is key to establishing the highest levels of customer satisfaction.”

Circle of Excellence scoring is determined by rating dealers in four categories:

· A Purchase and Delivery Satisfaction Study which is direct customer feedback after the purchase of a motor home;
· A Customer Satisfaction Study which surveys customers six months after their purchase;
· A Sales and Marketing Assessment that evaluates a dealership’s sales, market share, stocking levels and participation in product training and the Winnebago Itasca Travelers Club (WIT); and
· A Service Parts Assessment that evaluates a dealership’s warranty/parts inventory, service training and certified technicians, and traveling customer care.

Dealerships earning the coveted Circle of Excellence status received an award featuring three concentric circles that symbolize the interconnected relationship between the customer, dealer and Winnebago Industries.

Lichtsinn Motors carries the Winnebago® and Itasca® lines of motor homes from Winnebago Industries.

Lichtsinn Motors
826 Hwy. 69 North
Forest City, Iowa 50436
641-585-5757 (Fax)
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