Thor Motor Coach’s A.C.E. 3rd Best Selling Gas Class A in April

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Press Release

FOR IMMEDIATE RELEASE ON: June 23, 2011

Thor Motor Coach’s A.C.E. 3rd Best Selling Gas Class A in April

Elkhart, IN – Today Thor Motor Coach released the latest Gas Class A model rankings from Statistical Surveys that named the single floor plan EVO29.1 A.C.E. Motorhome as the 3rd best selling motorhome for the month of April 2011. This follows the “Best of Show” award it earned at its debut a few months ago at the Louisville RV show. This is a clear sign that dealers, as well as retail customers, are pleased.

The EVO29.1 A.C.E. Motorhome was built with a focus on how a customer would use their coach. It offers the best features of a Class A and a Class C motorhome with an entry level price point. Retail customers are drawn to the clever features and innovative design. In short, it’s the answer to what many Class A and Class C shoppers want. President and CEO of Thor Motor Coach, Bill Fenech, responded to the A.C.E’s success stating, “It is very gratifying to see the retail success of the A.C.E. Motorhome. We took the blinders off in designing the A.C.E., and it’s a homerun. Our dealers love the product and many are commenting that it’s the best turning motorhome on their lot. Being #3 is encouraging; however we are more focused on building great products with great support. The numbers will follow.”

This same innovation and customer driven design is carried into the other Thor Motor Coach products. Thor Motor Coach strives to provide these “hot products” with a great emphasis on what retail customers are shopping for. This includes intelligent floor plans, a clever use of space, as well as industry leading exterior storage as illustrated by the Mega Storage™ feature offered on several products. Thor Motor Coach also offers an abundance of standard features at entry level price points and provides superior “after the sale” support. “We want to be everything to everybody, by offering an extraordinary value for your family.” Explained Dana Simon, Vice President of Gas Sales for Thor Motor Coach. He continued with what’s next, “Building on the success of the EVO29.1 with the EVO29.2.”

Thor Motor Coach will continue the evolution with the EVO29.2 A.C.E. Motorhome, which is set to be introduced in the coming weeks. With many territories left undefined and recently partnering with several new dealerships; Thor Motor Coach believes the evolutionary features of the “open concept” EVO29.2 floor plan with its enclosed bathroom will push the A.C.E’s success even further.

Find out more by visiting http://ACEMotorhome.com

For more information on Thor Motor Coach motorhomes, call (800)860-5658, visit http://ThorMotorCoach.com, or write Thor Motor Coach, Inc., PO Box 1486., Elkhart, Ind., 46515.

Thor Motor Coach is a subsidiaries of Thor Industries, Inc. Jackson Center, OH (NYSE: THO), the world’s largest manufacturer of recreational vehicles.

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